Leadership Symposium 2022 - Applying Product-led Growth in the Full Customer Life Cycle

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Business leaders are now keenly focused on determining how and where to implement product-led growth within their organizations.

Historically, what we call product-led growth (PLG) was thought of as only applicable to top-of-funnel prospects and for low-cost, self-service products. But today’s market has evolved and PLG is now a full-funnel strategy that reaches across the entire customer lifecycle.

In this session, you will learn why PLG is such a powerful approach, what it looks like, and how to implement it for buyers at all stages of your customer journey.

Moderated by:

Paul Vidal - VP, Solutions Engineering at Reprise

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Read this content here ↗

Business leaders are now keenly focused on determining how and where to implement product-led growth within their organizations.

Historically, what we call product-led growth (PLG) was thought of as only applicable to top-of-funnel prospects and for low-cost, self-service products. But today’s market has evolved and PLG is now a full-funnel strategy that reaches across the entire customer lifecycle.

In this session, you will learn why PLG is such a powerful approach, what it looks like, and how to implement it for buyers at all stages of your customer journey.

Moderated by:

Paul Vidal - VP, Solutions Engineering at Reprise

Unlock this content by joining the PreSales Leadership Collective! An exclusive community dedicated to PreSales leaders.
Read this content here ↗

Business leaders are now keenly focused on determining how and where to implement product-led growth within their organizations.

Historically, what we call product-led growth (PLG) was thought of as only applicable to top-of-funnel prospects and for low-cost, self-service products. But today’s market has evolved and PLG is now a full-funnel strategy that reaches across the entire customer lifecycle.

In this session, you will learn why PLG is such a powerful approach, what it looks like, and how to implement it for buyers at all stages of your customer journey.

Moderated by:

Paul Vidal - VP, Solutions Engineering at Reprise

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