In many technical sales, there are dozens of potential times and stakeholders where someone might have the power to say "no" - but very few who can actually say "yes". In PreSales, it's critical to stop the potential "no" votes from being blockers and recognizing who your "yes" person is and how to tailor to them.
It can be easy to get caught up that you have to win everyone over if they're in a meeting - but that's simply not true and can be more stress than you need to put on yourself.
Join us for a discussion on how to identify if a "no" person has the power to block you and how to work through them if you can't (or don't need to) convert them to a "yes". Our host, Tony Melrose, will share some of his ideas and then we'll break into smaller groups to share tips and ideas with each other.