​Join us for an expert-led conversation on how to design, launch, and scale a technical sales enablement program that drives results. Jack Cochran will host a panel of sales enablement leaders to share proven frameworks, real-world examples, and actionable strategies for building programs that empower presales teams, improve performance, and align with business goals.

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What You’ll Learn:

• ​A step-by-step framework for building a technical enablement program
• ​Best practices for content creation and delivery that resonates
• ​How to measure impact and prove ROI
• ​Tools and tech to scale your efforts effectively
• ​Tips for evolving your program through feedback and business shifts

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​Whether you're starting from scratch or leveling up your current program, this session will leave you with insights you can implement right away.

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Who Should Attend:
Enablement leaders, presales managers, and anyone involved in onboarding, training, or empowering technical sales teams.

‍

​Join us for an expert-led conversation on how to design, launch, and scale a technical sales enablement program that drives results. Jack Cochran will host a panel of sales enablement leaders to share proven frameworks, real-world examples, and actionable strategies for building programs that empower presales teams, improve performance, and align with business goals.

‍

What You’ll Learn:

• ​A step-by-step framework for building a technical enablement program
• ​Best practices for content creation and delivery that resonates
• ​How to measure impact and prove ROI
• ​Tools and tech to scale your efforts effectively
• ​Tips for evolving your program through feedback and business shifts

‍

​Whether you're starting from scratch or leveling up your current program, this session will leave you with insights you can implement right away.

‍

Who Should Attend:
Enablement leaders, presales managers, and anyone involved in onboarding, training, or empowering technical sales teams.

‍