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The world of B2B sales has transformed. Buyers once enjoyed a round of golf, a steak dinner, and a handshake to seal the deal — but now, they’re more sophisticated than ever, doing the majority of their research into products and services before even speaking with a potential vendor.

Sales and revenue teams must bring immediate value, and Solutions professionals have become all the more important in bridging the gap between a buyer’s business needs and the solutions offered.

In this discussion, join our host, David Maloof, GVP at Salesforce, as he talks to Yext’s EVP, Global Customer Success, Lexi Bohonnon, and President and COO, Marc Ferrentino, as they share their experiences in aligning teams to build an effective go-to-market approach

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Read this content here ↗

The world of B2B sales has transformed. Buyers once enjoyed a round of golf, a steak dinner, and a handshake to seal the deal — but now, they’re more sophisticated than ever, doing the majority of their research into products and services before even speaking with a potential vendor.

Sales and revenue teams must bring immediate value, and Solutions professionals have become all the more important in bridging the gap between a buyer’s business needs and the solutions offered.

In this discussion, join our host, David Maloof, GVP at Salesforce, as he talks to Yext’s EVP, Global Customer Success, Lexi Bohonnon, and President and COO, Marc Ferrentino, as they share their experiences in aligning teams to build an effective go-to-market approach

Unlock this content by joining the PreSales Leadership Collective! An exclusive community dedicated to PreSales leaders.
Read this content here ↗

The world of B2B sales has transformed. Buyers once enjoyed a round of golf, a steak dinner, and a handshake to seal the deal — but now, they’re more sophisticated than ever, doing the majority of their research into products and services before even speaking with a potential vendor.

Sales and revenue teams must bring immediate value, and Solutions professionals have become all the more important in bridging the gap between a buyer’s business needs and the solutions offered.

In this discussion, join our host, David Maloof, GVP at Salesforce, as he talks to Yext’s EVP, Global Customer Success, Lexi Bohonnon, and President and COO, Marc Ferrentino, as they share their experiences in aligning teams to build an effective go-to-market approach

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